Publications

  • Peer-reviewed journal publications

    • Barker, R & Sutherland K.E. (2013) Employer expectations of public relations graduates’ transmedia 
      storytelling proficiency, Prism Journal, 10(1), p1-9.
    • Sutherland K.E & Symmons M (2013), Development of processes and assessment to facilitate a broad multidisciplinary Work Integrated Learning package, Asia Pacific Journal of Collaborative Education, 14(4) p295-304
    • Sutherland K.E, (2011), Utilising Facebook to create an online community for PR students, Asia Pacific Public Relations Journal, Vol 12 No. 2 pp 1 – 19.

    Other publications

    Peer-reviewed conference presentations

    • Sutherland, K.E. & Barker, R (2013), The influence of transmedia storytelling folio examples on employer perceptions of public relations graduate employability– a pilot study, Public Relations Institute of Australia Research Colloquium, Adelaide, Australia.
    • Barker, R & Sutherland K.E. (2013) Employer expectations of public relations graduates’ transmedia storytelling proficiency, Australian & New Zealand Communication Association Conference, Fremantle, Australia.
    • Robson, R & Sutherland, K.E. (2012) Public relations practitioners and social media: themes in a global context, World Public Relations Forum, Melbourne, Australia. p103-107.
    • Sutherland K.E. & Symmons M.A., (2012) Development of processes and assessment to facilitate a broad multidisciplinary Work Integrated Learning package, The Australian Collaborative Education Network (ACEN) 2012 National Conference, Geelong, Australia. p282-284.
    • Sutherland K.E, (2011), Utilising Facebook to create an online community for PR students, PR Directions, Sydney, Australia.

    Guest speaking engagements 

    • Sutherland K.E. (2014), Co-Facilitator, Future of Fundraising Workshops, ntegrity, February 6 & 12, Sydney and Melbourne, Australia.
    • Sutherland K.E. (2013), Social media in HR practice – an ethical double-edged sword, Australian Higher Education Industrial Association annual conference, 1 November, 2013, Perth, Australia.
    • Sutherland  K.E. (2013), Social Media – A Challenge for the Media Industry, Media Entertainment and Arts Alliance Media Seminar, Gippsland, 3 August, 2013.
    • Sutherland K.E. (2012), How to write for Web 2.0, The 2nd National Higher Education Communication Officers Conference, Melbourne, Australia, June 20, 2012.
    • Sutherland K.E. (2012), Conference Chair, The 2nd National Higher Education Communication Officers Conference, Melbourne, Australia, June 20, 2012.
    • Sutherland K.E. (2012), Development of processes and assessment to facilitate a broad multidisciplinary Work Integrated Learning package,  Monash Graduate Employability Symposium, Monash University, Clayton, Australia, 29 May 2012.
    • Sutherland K.E. (2011), Tactics to make your research narratives stand out, The 2011 National Higher Education Communication Officers Conference, Sydney, Australia, 11 May.

    Media Coverage